AREAS OF COMPETENCE
Well articulated positions based on research, evidence, and understanding of political realities and legislative/regulatory processes are fundamental to driving favorable policy outcomes at local, state, and federal levels.
It is critical for organizations with government relations goals to know the people affecting relevant policy decisions and to nurture good relationships with them.
With your position papers in hand and key relationships in place, the third pillar of government relations is exerting influence in a way that advances your policy objectives through legislative/regulatory action or inaction. The tools to exert influence range from letter writing campaigns and lobbying to marketable surveys and opinion polling.